I have just come back from presenting to the judges of the National Business Awards on the 27^th floor of the Gherkin.  It was quite daunting, so afterwards I indulged in two happy hour cocktails with our Head of Finance, Neil Fenton; and calming our nerves among the bankers of the city of London, we mused on the concept of the social enterprise business model.

Presenting to skilled, experienced business people and investors means taking a long hard look at the model.  In our case, the LEYF model combines childcare, training, apprenticeships and community engagement in a way that allows as many parents as possible from all backgrounds to access our nurseries. Profits are pursued, but directly built into improving the impact and sustainability of the business, so innovating to create more and better ways to do what we do.  The judges for the National Business Awards asked us a lot about this and we explained about the importance of social capital, justice and trust.

We were particularly pleased to be finalists in the ‘Transformational Change’ category; and even though we may not win, we certainly gave it our best shot.  Describing our performance as lively and one which kept them engaged, Neil and I were referred to as ‘rigour and imagination’ (maybe more Dangermouse and Penfold). I suspect they were surprised to discover social enterprises were so business focused and interested in making a profit. In any case, we will discover if we are to emerge triumphant at a fancy dinner on November 8^th. I am not sure I will need to prepare a Kate Winslet speech (perhaps better adopt the Gwyneth Paltrow model). In the meantime, we continue to seek the investment funds needed to scale up the business in our move towards 40 nurseries.  With more than 4 in 10 children still living in poverty across the capital, the kind of service we provide is needed now more than ever.

Afterwards, while sipping a Mai Tai (nicely fruity), I pondered on a remark in yesterday’s Evening Standard (September 19).  Sam Leith was commenting on gesture politics and referred to Will Hutton’s recent book Them and Us which…

…argues persuasively, fairness –  and, crucially, the perception of fairness – makes the weather in a society. Capital is important, but what theorists call “social capital” – the glue that binds us – matters too.”

He is right: social capital does matter; especially unfairness such as London boroughs being able to wipe off debts of up to £135 million pounds from dodged council bills, overpaid benefits and unpaid parking fines. Westminster City Council lost £19million from unpaid parking fees and other traffic violations from foreign cars with diplomatic plates. Would your average Joe Bloggs get away with this? I don’t think so! What about our peers of the realm such as Lord Taylor and Lord Hanningfield – convicted of large scale frauds and fiddling expenses, but still able to retain their peerages on the grounds that life peerages are not technically an ‘honour under the Crown’, and therefore cannot be withdrawn once granted. As Eleanor Roosevelt says:

Justice cannot be for one side alone, but must be for both.”

So, while I am not suggesting that social enterprises can alone solve levels of injustice and re-establish trust, I feel that we should at least try and show that enterprise, ethics and an expectation of fairness is possible; and some business models build these into their very fabric. All the more important then that we feature in the National Business Awards and other major business events. We need to be centre stage, and able to explain how and why we add value and contribute to social capital.

Incidentally, if anyone needs a CEO and Head of Finance to deliver ‘Rigour and Imagination’ at a conference, our rates are very reasonable.

PS if the above were not exciting enough, it was also announced earlier today that we are one of  only 25 Award Winners in the Big Venture Challenge, which is great news!  Read more about our pitch and watch this space for how we plan to use the initial £25K investment and other non-financial support.

In the Evening Standard on Tuesday 16^th August  (Ghetto grammar robs the young of a proper voice)  Lindsay Johns touched on something I have been passionate about for a long time; the importance that  people  and especially those working with young children learn to speak using correct grammar.  While Johns focused particularly on young people, his point applies to everyone.  According to Johns

 “Young people are rendering themselves unintelligible and often unemployable by mainstream adult society”

At LEYF, we have a programme to train young people, many of whom are NEETs to become nursery staff. It is a crucial responsibility in the light of the depressing  current statistics which according to a recent report by IPPR tell us that unemployment among NEETs is the highest since 2000 with  over a million 16 to 24-year-olds languishing on benefits;  up by 18 per cent – in a single year. With this level of unemployment among young people and the battle for jobs played out on a global scale we have to apply a collective duty to empower our children and give them a fighting chance. As we know that speaking correctly is a success indicator, it is therefore incumbent on each and everyone one of us to do something collectively to challenge the current disgraceful acceptance of the existing situation. It has also huge implications for our next generation. I certainly see evidence of what Johns was commenting on, the  increase in text speak and punctuations of innit, yeah right and no I never is very evident among many young staff.  Too many staff think this is alright and fail to intervene and staff who can speak using grammar correctly often feel they cannot intervene because they may be seen as patronising. One said to me recently, I just had to say something June and explain that there was no such word as worser! 

The Early Years has already got a reputation for attracting the nice but dim and its the reason I have always insisted that we speak grammatically correctly no matter what accent we have. Even last week in the Financial Times Weekend, Rachel Johnson was commenting that she still cannot believe she ended up at Oxford without the support of her school because in truth she was just suitable to be a beautician or a nursery nurse. So the stereotype is alive and kicking. However, we will simply  reinforce the stereotype that staff working in the Early Years are unintelligent if we fail to challenge and insist on staff thinking about what they say and how they say it. Johns is quite right how you speak and  the range of vocabulary you use determines how people see you and measure your intelligence.  Language and communication is a vital indicator of success in this society, one we start measuring from the time the child is two years old; so why should it be different later on? 

When I first started insisting that we had to have a stand on this, many years ago,  I was called a crank, told it was not my business to correct staff.  I was incensed as I could see that we were disempowering young people by not setting expectations and trying to fool them into believing that street talk was acceptable.  It was compounded by lazy marking attitudes from Awarding Bodies which told us not to focus on grammar. Now  we have an epidemic with scary consequences for the next generation.

At LEYF,  I have waged an internal war for staff to speak grammatically correctly.  It grieves me to hear grown adults unable to use the verb “to be “ correctly, rely on slang and use double negatives randomly. They tell me it’s their accent or they way they learned to speak.  It’s none of those things but a combination of laziness and arrogance where people think speaking like an infant and using the rich English language in a limited way is satisfactory.

Many children are sent to nurseries to learn to speak English.  They often come from poor backgrounds where their parents have English as a second language. Therefore, for many children they have started life with a disadvantage.  Our job is to help overcome this and get them on the road to success. One way to do that is to help them achieve a competent grasp of the language and offer them the chance to develop a broad vocabulary. Language is power and the ability to communicate has a huge importance and with it comes the  perception about intelligence. James Heckman, the Nobel prize-winning economist conducted much research on the success factors for children. Unsurprisingly, their ability to communicate and the richness of the communication was critical. He found that by three years old a child from a poor background may have acquired up to 500 words while a child from a professional home will have achieved 1100. That gap was almost impossible to reduce and the impact for many was life long.

So if we continue to allow the acceptance of infantile speak as the norm among young children we simply take ten steps backwards.  Those trendy media presenters who try to do street talk to sound cool are mostly well-educated , successful people who can play the game and code switch.  This is not an option for many young people and it will certainly not be an option for children taught to speak English by adults who have a limited vocabulary and an inability and unwillingness to speak grammatically correctly.

How dare we think it’s acceptable to fail the next generation by playing the liberal game of pretend equality. We have a duty to ensure all children learn to speak English with a flair and competence that is not just possible but will excite and empower them and enable them to embrace some of the 100,000 words available within the English language. As Johns says

The better they speak the more others especially in positions of power will be inclined to take them seriously.  Embracing proper English unlocks intellectual feat  we have a duty of linguistic care.